Overview
A spec commercial for Pablo's Mate, a yerba mate drink built around football culture and the idea of "the complete futbolista."
The film lives in an old-school football-commercial world: one locked-off wide on a neighbourhood pitch at golden hour, a player in a retro kit and a moustache, a ball at rest on the grass and a can in hand. We played the endorsement completely straight — understated, deadpan, a little proud — so the ritual around the game and the can carry the spot instead of the usual energy-drink bombast.
We led the project from concept development through to final delivery, including character and visual development, shot planning, AI production, editing and post-production.
spec target
Pablo's Mate
date
2026
scope
Full production, concept to final delivery
This is a speculative work, created independently by Rocco Studio to demonstrate our creative and production capabilities. It was not commissioned, sponsored, requested, or endorsed by Pablo's Mate. Pablo's Mate's name and logo are trademarks of their respective owner and are used here for portfolio and demonstration purposes only; their use does not imply any affiliation, partnership, or endorsement.
