Overview
A spec commercial made for OpenAI, the company behind ChatGPT, the conversational AI used by millions in daily life.
In this project, titled "Hands Free", we wanted to capture how natural AI conversation has become, as well as the benefits of ChatGPT's conversation mode.
We led the project from concept development through to final delivery, including character design, shot planning, AI production, editing and post-production.
spec target
OpenAI
date
2026
scope
Full production, concept to final delivery
This is a speculative work, created independently by Rocco Studio to demonstrate our creative and production capabilities. It was not commissioned, sponsored, requested, or endorsed by OpenAI. OpenAI's name and logo are trademarks of their respective owner and are used here for portfolio and demonstration purposes only; their use does not imply any affiliation, partnership, or endorsement.






